Last week I had the chance to attend an event at Elaine Turner’s Rice Village store here in Houston, TX. Elaine Turner is a Texas-based luxury lifestyle brand for women made up of accessories, shoes, handbags and apparel. Bloggers and fans of Elaine Turner mingled among the vibrant pink walls and glittering merchandise while munching pink popcorn and sipping champagne.
Elaine unveiled the first five minutes of her new YouTube docu-series, Elaine’s Big Life, premiering November 5, 2014. Elaine herself is the President and Creative Director of Elaine Turner and the new video diary series will highlight the “glamorous (and at times, not so glamorous) life of a fashion designer.” The five minutes were filled with an upbeat, quirky Elaine taking us on the journey of her day to day at Elaine Turner. Not only did we get a glimpse of how a fashion designer conducts business, but we saw it through Elaine’s wide Texas eyes, full of fun and mischief! The series promises a load of laughs and inner-office pranks, but also a stirring story of a talented woman trying to make a difference in the world.
As she introduced the five minute preview Elaine said, “This is about the inspiring journey that I’ve been on for fifteen years and I want it to inspire others and their dreams.” The series will reveal Elaine’s brand and lifestyle at a critical time in her luxury brand’s life- as it enters the national scene. Additionally, Elaine is an activist for breast cancer awareness and created a collection this fall benefitting the Cancer Support Community.
With multiple locations across Texas and a Madison Ave location in New York, Elaine Turner is making a name for herself, but this fun and upbeat gal with her Big Texas Hair remains a local treasure. Here at Camden, we love to support local businesses, especially ones like Elaine Turner with such big hearts for giving back. Currently our Camden Spring Creek, Camden Greenway and Camden La Frontera communities can enjoy the close proximity of an Elaine Turner store. Camden Riverwalk can take advantage of Elaine Turner’s new Southlake store and the residents of Camden Post Oak will be able to enjoy a short walk to her upcoming location at San Felipe and Post Oak Blvd.
Watch the trailer below and to tune into Elaine’s Big Life each week subscribe to her YouTube page here!